DC Comics x VistaPrint face mask ads

When we were all wearing masks in summer 2021, VistaPrint teamed up with DC Comics to launch a superhero face mask collection. Our task was to create a series of display ads that would capture the imagination of kids and their parents. Working closely with the art director, we incorporated elements from DC Comics and adapted famous superhero phrases we knew would appeal to comic book fans. The result is a series of visually engaging ads that made wearing masks feel like an adventure.